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Hi, I’m Masha.

I once considered myself to be a serial failure. No matter what I tried, or how hard I tried, it simply didn’t work. Or at least, it didn’t lead me to the life and business I envisioned for myself.

From Web- and Print design and Translation Services, Affiliate Marketing, Etsy shops and voice acting – I’ve tried it all. Even my first coaching business hasn’t survived the launch phase.

So many trials and errors over the years and sleepless nights trying to somehow make it work. Thousands of Videos, crash courses, and Masterclasses, teaching strategies and tactics that were supposed to make my dream a reality. But nothing felt quite right.

I may not be living in a 7-figure mansion or am making 6-figures a month (yet). I’m not an expert who cracked the code to wealth and fame but I sure have learned a thing or two from my previous attempts to build a business and design a life I actually want to live.

That’s why I’m here, to do me and help others do the same.

If you’re anything like me, you’re burning with a passion to do good. There’s that fire inside telling you that there’s more to life. But you simply have no idea how to go about building a sustainable business without burning out and overwhelming yourself.

If you’re familiar with Human Design, you’ll know what a 3-5 Projector with Spleenic Authority means. If not, I’ll break it down for you real quick, so you better understand why I’m here and how I can support you on this journey:

The Projector

A Projector has an open aura that enables them to take in and read the energy of others. They have the inherent ability to understand others which gives them the wisdom to guide others in the most efficient use of their energies, gifts, and talents.

The Projector’s aura is very focused on the other people that they meet. Projectors don’t focus on groups. They focus on one individual at a time.

This is why I only work with a limited amount of individuals at any given time. It’s to preserve my own energy and make sure that I have enough of it to channel it for the person I am working with so they get the best results possible.

The Spleen

The Spleen is our oldest and most primal awareness – our intuition. This is my inner authority and the way I am configured to make decisions: to trust my first impression. That initial spontaneous feeling – no matter how irrational it may seem.

My Strategy

We all have an inherent strategy for approaching the world – mine is to wait for the invitation.

That’s why you won’t see me pushing any products or offers, cold DM or email to promote my services or engage in sleazy marketing tactics. That’s not how I am wired.

Even if I clearly see where my guidance might be needed, I need to wait for the person to recognize what I have to offer and ask for support.

Line 3 & 5

In general, a 3/5 profile guides, teaches, and transforms based on their own experiences.

Line 3 is the Martyr. We need to experiment and experience it firsthand to understand what works and what doesn’t. We’re willing & designed to fail, learn, and pivot, and then share the results.

Line 5, the Heretic, is our driver to make change happen. We take what we’ve learned and strive to encourage change. We’re designed to question norms and do things differently.

Maybe now you can better understand why I coined the term “The Non-Conformist Guide” for myself, what I’m here to do, and how I can support you.

On a personal note, I am a single mom to a pre-teen daughter based in Germany.

Here are a few things you might want to know about me:


  • was born in Ukraine, raised in Germany
  • am a single mom to a pre-teen daughter (pray for me)
  • work part-time in the European HQs for a US company
  • ​love growing part of our food
  • prefer suburban small towns to big cities
  • believe hustle culture is not sustainable
  • have absolutely no problem with spending time alone
  • once rescued a Husky from Moscow
  • don’t support political woke-ism
  • gladly hold space for others but often have a hard-time talking about myself.
  • don’t trust any government on this planet
  • often don’t get American jokes
  • can be pretty sarcastic
  • love forest walks – don’t get that bro-stuff (guess I’m too old)
  • believe that everyone should have at least a month’s worth of food and water stored
  • love using GIFs (it’s kinda my love language online)
  • used to suffer from severe depression & spent a year in psychiatric care
  • ​believe in the Universe as a higher power
  • am not a girly-girl
  • speak 4 languages (German, Russian, Ukrainian, & English)
  • picked up writing fiction again last year
  • love scented candles
  • am not good at following orders
  • prefer sneakers & boots over high-heels
  • am bad at telling (and remembering jokes)
  • don’t watch TV (but have two)
  • used to work for celebrities like Seeed, Massive Attack & Stomp during my time in a security company because I was the only employee whose English was good enough
  • like to paint in my spare time
  • have a growing plant collection (35+)
  • sometimes have a hard time keeping my desk clean

With all that being said, I’m happy you’re here and made it to the end.

If you resonate with any of this, here’s what I invite you to do next:

Follow me on X

Consider working with me